About the Author: Jason Small is a digital marketer with 10+ years of digital experience working with 20+ brands via various agency roles. Small's expertise includes broad digital strategy, social media strategy, SEO, website design and development and he has led teams to produce results for brands online such as Peoples Choice Awards, ChapStick, Centrum, Dial, Honeywell, Renuzit, Castrol, Sears, Hertz, CoverGirl, John Deere, Advil, ThermaCare and more. As Director of Strategic Partnerships and Business Development for a fifty-person startup, Small led initiatives uniting value propositions and technology across 10+ companies while generating press in trades like TechCrunch and the Wall Street Journal.
Traditional Media Losing Ground, Social Media Exploding
Jason Small | Aug 03, 2009 | Comments 0
Check out this great article:
http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=109611
As marketers continue to discover measurable ROI and strategies for social media, it will continue to accelerate. Those developing software to gauge, track, and manage this progress have the most to gain in this exciting trend.
Feel free to leave your thoughts and comments!
Jason Small
Social Media and the Big W
Founder
www.SocialMediaandtheBigW.com
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