About the Author: Jason Small is a digital marketer with 10+ years of digital experience working with 20+ brands via various agency roles. Small's expertise includes broad digital strategy, social media strategy, SEO, website design and development and he has led teams to produce results for brands online such as Peoples Choice Awards, ChapStick, Centrum, Dial, Honeywell, Renuzit, Castrol, Sears, Hertz, CoverGirl, John Deere, Advil, ThermaCare and more. As Director of Strategic Partnerships and Business Development for a fifty-person startup, Small led initiatives uniting value propositions and technology across 10+ companies while generating press in trades like TechCrunch and the Wall Street Journal.
While Foursquare is great fun for those looking to socially engage one another and find the occasional ‘Mayor’ special, WeReward is a rocketship of actual cash-based incentives waiting for savvy smartphone users to catch on. Launching at TechCrunch’s Disrupt, this application pays users directly through their PayPal account for doing things like ‘checking-in’ and ‘completing tasks.’ Users earn points, that equate to a cash value – .01 for each point. Some tasks pay out 200 points or more ($2.00 can add up!), and you can cash out at $10 intervals if you want.
While Foursquare, with it’s badges and points, and Gowalla are ‘game like’ in nature – there is nothing like actual cash for your effort. Not only that, but if you refer friends, you can earn 10% of their check in points. Not bad.
1. An iPhone
2. A Twitter, Facebook or Foursquare account
3. A Paypal account
Go here to here to check it out/sign up through my referral (if ya don’t mind, please!) – I have also embedded their video explanation below: WeReward
Here’s how it works:
Social Media and the Big W
Popularity: 27% [?]Google+