All Entries Tagged With: "social media ads"

Web 3.0? Nimbus and Focus.

At the current pace of the accelerating social media space – the next evolution in social media could send everyone racing, yet again, to understand and strategically gauge the best implementation of the medium…which may become completely reinvented. Relax, it won’t happen tomorrow or next week – but keep your expectations in check as it can always be right around the corner. What are we talking about? Web 3.0. Where your status will be called your “nimbus” and those things you want to follow or have interest in will be called your “focus.”

Is Social Media a Fad?

In one of the most compelling videos we have seen to date, a great stack of staggering and significant statistics are linked together in a chain that documents the exponential growth of social media mathematically. The fundamental shift in the way consumers consume has been changing the dynamics of marketing and the online spend vs traditional offline spend for even the biggest marketing budgets.

Behold: The Power of Twitter Lists

So, what the heck is the big deal about Twitter’s new API that allows you to create a Twitter list?

It’s a big deal, and here are the reasons…

Creating these lists, even if you don’t post to Listorious, will start to cement you as an authority on the resourceful tweeters that other seek to find. In other words, other Twitterers look to you in order to find the people they should be following.

Activate Your Natural Sales Force: Flip.to Leverages Social Media & Your Employees

At a time when some companies are completely banning social media in the office, and others are embracing it, it looks like Flip.to presents a compelling reason to keep your employees happy while you simultaneously give your bottom line more potential.

Build a potentially viral Twitter campaign in less than 5 minutes

We have heard of tons of strategies for Twitter promotions and marketing – and there is a new tool out there every 20 minutes to try and execute a campaign via Twitter. But here is one application so easy, and powerful, your Twitter promotion could go viral after only five minutes of setting up your promo.

Expansion and growth: Social Media & Digital Marketing Blog Now Bigger and Better

Welcome to the bigger and better Social Media and The Big W. Originally developed from an NYC-based agency blog, we have worked to mature and respond to the increased interest we have received in our content. Our bloggers, information, and resources come from real-time activity on the brand side and client side Web 2.0 environment.

Make Facebook your central hub to update all of your social networks using SocialToo

Everyday, it seems, another app comes from somewhere allowing you to update your social networks from a single location. TubeMogul recently made such an announcement, and there are countless plugins for WordPress that do the same, as well as plugins for browsers, such as Minggl for Firefox. Well, here is one for Facebook, called SocialToo. [...]

Facebook Hiring = Targeting 1 Billion Users (seriously)

For those of you that missed the recent news: Facebook acquired FriendFeed. They have surpassed MySpace on multiple levels of critical user metrics, and continue to accelerate in growth despite the economical conditions over the recent past. They are increasing staff by 50% this year. Here is the full story: http://mashable.com/2009/08/24/facebook-hiring/ Jason Small Social Media [...]

Top 10 Twitter Service Clients Account for 90% of Tweets

According to a recent study by Rapleaf, a ‘people database’ with insight into hundreds of millions of consumers across social media, the top ten Twitter service clients account for 90% of the Tweets. It’s similar to the actual distribution of Twitter users themselves. There are over 1900 Twitter clients available, so there is definitely still [...]

Twitter tools for Corporations

This is a great article about how to determine if your company should be involved in Twitter as a potential marketing tool. It also shows some of the best tools used by some of the biggest brands. http://mashable.com/2009/08/17/enterprise-twitter-tools/ Jason Small Social Media and the Big W Founder www.SocialMediaandtheBigW.comGoogle+

Live Video Streaming on Twitter

It will be interesting to see how applicable this function is, as Twitter is a ‘hyper-short’ communication system keeping things to a top-line, concise 140 characters. Video exchange can be time-consuming and is much more involved but could somehow evolve into another quick-format communication. Check out the Live Video Streaming Tool for Twitter here: http://thesocialmediaguide.com.au/2009/07/29/stream-live-video-on-twitter/ [...]

How to use Twitter to sell

So you have a Twitter account, you are tweeting, people are twittering in front of you, people are sharing links…and you have no idea how to make it work for you. First, stop and make sure it makes sense for you to be on Twitter – if your target market/demo isn’t likely to be able [...]

Traditional Media Losing Ground, Social Media Exploding

Check out this great article: http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=109611 As marketers continue to discover measurable ROI and strategies for social media, it will continue to accelerate. Those developing software to gauge, track, and manage this progress have the most to gain in this exciting trend. Feel free to leave your thoughts and comments! Jason Small Social Media and [...]

Social Media Advertising Widgets and Monetizing Content

Check out this great article from Inc about social media advertising and strategic approaches: http://technology.inc.com/managing/articles/200901/advertising.html?partner=newsletter_Technology Jason Small Social Media and the Big W Founder www.SocialMediaandtheBigW.comGoogle+